Contacts Episode #155: Mike Franco

Welcome to this edition of the "The Coaching Journey," a newsletter dedicated to sharing insights and advice from experienced coaches. In this edition, we dive into an interview with Mike Franco.

Mike Franco is the NBA Mental Skills Coach at Orlando Magic. Prior to joining the Magic, he was the Major League Mental Skills Coach at Texas Rangers Baseball as well as the Dallas Mavericks and the Texas Legends. His goal is to help others create a thriving mindset that can benefit them in the game and also in the transitions of life. He feels everyone has the ability to develop their focus, confidence, and performance under pressure through mental training.

10 Coaching Takeaways from Mike Franco

• Passion for Sports: To excel in sports psychology, one must have a deep love and passion for sports and athletics.

• The Importance of Messaging: Mike emphasizes the significance of creating a unified message within the team, ensuring that everyone is on the same page.

• Belief in the Message: It's essential for everyone to believe in the team's message with all their heart and align their actions with it.

• Program Anchor: Clearly defining and consistently messaging what the team is about is vital for any high-achieving organization.

• Team Cohesion: Having everyone understand and be able to answer what their team stands for creates a strong sense of unity and shared purpose.

• Mental Performance Training: Mike discusses his specialization in mental performance training and the impact it has on athletes' performance in sports.

• Performance Enhancement: Understanding the psychological aspects of sports enables athletes to enhance their performance on the field.

• The NBA Journey: Mike shares insights into his journey to becoming a mental performance coach in the NBA and the steps that contributed to his success.

• Message Consistency: Consistently delivering the team's message ensures that it becomes ingrained in the organization's culture and drives success.

• Being Present: Mike advises athletes to focus on being present, as it allows them to overcome distractions and excel in the moment.

Enjoy the journey and make a positive impact on your athletes' lives. Stay tuned for more coaching insights in our upcoming newsletters.

Listen to his episode #155 here

Watch his episode here: You Tube

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Best regards, Justin Clymo

What Keeps Contacts Going.